Category A good story

The Need Payoff Questions and Benefit statements that resonates strongly with your buyers thinking mind and makes you stand out.

New Behavioural Research by Neil Rackham updates SPIN® Selling to match 21st Century challenges

New Behavioural Research by Neil Rackham updates SPIN® Selling to match 21st Century challenges

A surprisingly effective way to get rid of annoying cold callers fast – What I learned from my mother-in-law last Friday 🎯

3 Mistakes Brands Make About Human Behaviorb

A POSSIBLE 5 STEP ROADMAP TO DISCOVER YOUR TRUE SELF AND THE UNTOUCHABLE 🥰

Your #1 Differentiator?

How Top FBI Negotiators Listen Like Outstanding Sellers and Make No Compromise 🎯

Dachser Nordic A/S recruit outstanding sales talent in the logistics industry using the Huthwaite Sales Candidate Assessment programme.

CX + EX (Employee Experience) = Great Experiences

The elusive learning culture: can we really define it❓

At the heart of the entrepreneur

Stop Looking at Your Phone!

The Price you pay is nothing – The Value you get is everything! 💯

„It’s your attitude, dude!“