You solved a problem your client hadn’t cracked in three years.
Tag #InsideSelling
You solved a problem your client hadn’t cracked in three years.
Your client gave you 60 minutes. You needed 20.
The Script Is the Problem
Your client sat through six vendor presentations last week.
“Let’s move forward.” Then nothing.
You don’t have sales alignment. You have a shared illusion.
A huge pipeline isn’t a sign of success. It might be a sign something is broken.
Neil Rackham built his career on the big sale vs. small sale distinction. Then he admitted it was the wrong frame all along.
Competence × AI = Leverage
Cristiano Ronaldo or Messi still has a coach. Why doesn’t your best salesperson?
Your audience doesn’t care about your presentation. They care about themselves.
🤩 Taking action
The “Promise” Preliminary
The Value Architects: Create, Capture, Deliver!
11 Months is Too Long to Be a Nuisance…