Tag #MedTech

You spent three months proving your value.

You think you’re presenting benefits. You’re presenting features with ambition.

AI just made half of what most sellers do obsolete.

Your client sat through six vendor presentations last week.

Your Sales Engineer is your most powerful asset in a complex deal.

“Let’s move forward.” Then nothing.

Full pipeline. Busy calendar. Losing deals you should be winning.

Neil Rackham built his career on the big sale vs. small sale distinction. Then he admitted it was the wrong frame all along.

Your company calls you an Account Executive. But are you a hunter or a farmer?

Your audience doesn’t care about your presentation. They care about themselves.

🤩 Taking action

❤️ HEARTFUL 🎶

11 Months is Too Long to Be a Nuisance…

Stop Talking and Document What You Hear

The Lost Skill in Sales: Documenting Listening